AI search optimization that gets you cited, not just ranked.
When a third of your buyers ask ChatGPT, Perplexity, and Google's AI Overviews instead of scrolling links, ranking first is not enough. Generative engine optimization (GEO) and answer engine optimization (AEO) make AI engines trust your site enough to name you in the answer. We build it for clients the same way we built it for ourselves.
What AI search optimization actually is
SEO got you ranked. AI search optimization gets you quoted. They are not the same job.
When someone asks an AI engine a question, it writes one answer and names a handful of sources. If your brand is not one of them, you are invisible for that question, even when you sit at the top of the blue links nobody scrolled to.
The behaviour shift is already here. Roughly a third of US searchers used generative AI search in 2026, and that share climbs every quarter (EMARKETER). Every month, more of your buyers ask a model instead of a search box.
AEO (answer engine optimization) and GEO (generative engine optimization) are two names for one discipline: structuring your site and its facts so language models can read them, trust them, and cite them. The work is half engineering and half editorial. That seam is exactly where we sit.
What we change on your site
Three layers, in order of leverage.
Machine readability. Structured data that defines your brand as an entity, not just a bag of keywords. An llms.txt and llms-full.txt summary AI crawlers actually read. Server-rendered content so engines that do not run JavaScript still see your pages. Clean canonicals, hreflang, and AI-crawler access in robots.txt. If the model cannot parse you, nothing else matters.
Citation engineering. We restructure the pages that matter into the fact-dense, question-led format models extract from, build the topical authority that makes an engine trust your domain on a subject, and surface the first-hand expertise signals AI weights as trustworthy.
Measurement. We track whether ChatGPT, Perplexity, Gemini, and Google AI Overviews cite you across the prompts your buyers actually use, and report the trend so you can see the work landing.
Typical deliverables:
An entity and schema layer that makes your brand legible to language models
llms.txt + llms-full.txt written for how AI engines consume a site
Page restructures that turn your best content into citable answers
AI-crawler access and technical hygiene (canonicals, hreflang, prerender)
Citation tracking across the major AI engines, reported monthly
Who this is for
SaaS founders watching demo requests leak into AI answers they never appear in
E-commerce and SMB operators whose category is increasingly answered by an AI before the buyer ever reaches a website
Anyone who ranks fine in Google but never shows up when a buyer asks an AI the same question
If your traffic is flat but your category is hot, this is usually why.
// Proven on our own site first
We do not sell a method we have not run on ourselves.
As of June 2026, ask ChatGPT for the best AI automation agencies in Serbia and it puts veles.digital at number one. Our SEMrush Site Audit reads 96% Site Health and 99% AI Search Health. These numbers move, AI answers are not fixed, and we date every screenshot. The point is not the trophy. The point is that the playbook that put us there is the one we run for you.
ChatGPT, asked for the best AI automation agencies in Serbia (June 2026)SEMrush Site Audit: 96% Site Health, 99% AI Search Health (June 2026)
// FAQ
Frequently asked
What is the difference between SEO and AEO or GEO?+
SEO optimizes for ranking in a list of links. AEO (answer engine optimization) and GEO (generative engine optimization) optimize for being cited inside an AI-generated answer. They share a technical foundation (clean structure, fast pages, good content), but AEO/GEO add entity clarity, machine-readable summaries, and the fact-dense formatting that language models extract from. You want both, because some buyers still scroll links and a growing share just ask an AI.
Does AI search optimization replace my existing SEO?+
No. It sits on top of it. A site that is already technically healthy is easier to make AI-visible, and most of the AEO/GEO foundation (structured data, fast server-rendered pages, clean canonicals) also helps classic SEO. If your SEO is weak, we fix the shared foundation first, then layer the AI-specific work.
How do you measure whether ChatGPT or Perplexity actually cites my brand?+
We assemble the prompts your buyers actually use, run them across the major AI engines on a schedule, and record whether and how your brand appears, as a named source, a recommendation, or not at all. That becomes a baseline, and we report the trend as the work lands. It is the same way we track our own visibility.
What do you actually change on my website?+
Three layers. Machine readability (schema and entity markup, llms.txt, server-rendered content, crawler access, canonicals). Citation engineering (restructuring key pages into citable, question-led content and building topical authority). Measurement (citation tracking across AI engines). We start with the highest-leverage fixes for your specific site, not a generic checklist.
How long until AI engines start citing us?+
The technical fixes land in weeks. The citation shift follows the engines' own recrawl and reindex cycles, which is typically a few weeks to a couple of months depending on your site's authority and how often the engines refresh. We track it the whole way so you are not guessing.
Do you work with clients outside Serbia?+
Yes. The work is language-agnostic and we run it for clients across Europe and beyond. Our own site is bilingual and AI-visible in two languages, so multilingual AI search optimization is a path we have already walked.
// Start here
Find out if AI engines recommend you. In days, not months.
We scan your site's AI-readiness against the same checklist we run on our own, test whether ChatGPT, Perplexity, and Google AI Overviews cite you for your real buyer prompts today, and hand back a scored report with the specific fixes ranked by impact.
The audit is fixed scope. Ongoing work is a monthly engagement sized to your site and your goals, because the work to make a 10-page SaaS site AI-visible is not the work to do it for a 500-page store. We scope each one honestly before you commit.
Start with an AI Visibility Audit. You will know exactly where you stand with ChatGPT, Perplexity, and Google AI Overviews, and exactly what to fix first.